Urban Beauty Boss| Lisa Telo
Don’t limit yourself!
Lisa is the founder of The Urban Beauty Lounge. A stellar combination of beauty and brains – Lisa is an inspiring girl boss focused on building her empire, whilst secretly wishing she could hang with her adorable cats, Smudgy and Josh.
Starting from humble beginnings – doing spray tan treatments in her home as a side line – Lisa has built a wildly successful business and is one of our fave girl bosses. Renowned as an expert in her field, she is hard working, ambitious, passionate and constantly innovating. Her recent venture: the Urban Lash and Brow Institute, is widely acclaimed as the best in South Africa for specialised lash extension and microblading training.
So why does everything this bizbabe touch turn to gold?
Her secret is simple. She never stops hustling. Ever.
What are your top 3 tips for aspiring women entrepreneurs to go from dreaming to doing?
Don’t limit yourself in any way! Ever. If you have a dream, document it, break it down into measurable goals and go for it. Don’t allow procrastination (social media browsing) to divert your focus. Nobody is an island, get outside advice and opinions.
What is one business lesson you learned the hard way?
To always do my homework, do the sums and get professional help with any big decision that might cost you dearly in the future. Spend money, and you will not be sorry.
What piece of business advice would you give to your 21-year-old self now if you could?
I wish I’d started sooner, studied harder and focused more on work and school! It wasn’t until I was in my early thirties that I become passionate, driven and focused. I guess that’s something you can’t seem to get through to someone until they’re ready.
What or who has had the biggest influence on your career?
My father. Although he passed away before he even got to witness me create my own business or be a responsible adult, his values and work ethic seem to have stuck in my mind and really shaped the way I operate. SO much of what he used to do seems to live within me, instinctually. I find myself doing the same things he used to do and I think the entrepreneurial spirit was passed down to all of us four daughters.
You’re having a super bad day with your business. What do you do to pick yourself up and get through it?
Go home to my two cats, what a cliche! I think animals calm us, they give me a reason to laugh. Something about their innocence and how they live in the moment that makes you realise how disconnected we are from the present. I really do believe in decompressing and sometimes having to put your own needs first if you are a business person, things like exercise have to be prioritised in order to take care of yourself. Too often people say “I don’t have time” when it is crucial to our health and should be important.
What is your go-to motto/mantra/piece of advice when you need inspiration?
My favorite motivational principle is “If it’s your job to eat a frog, it’s best to do it first thing in the morning. And if it’s your job to eat two frogs, it’s best to eat the biggest one first.” Mark Twain
(The frog is that one thing you have on your to-do list that you have absolutely no motivation to do and that you’re most likely to procrastinate on. Eating the frog means to just do it, otherwise, the frog will eat you meaning that you’ll end up procrastinating it the whole day)
What do you love the most about being your own boss?
Flexibility, free time as it suits me and to have full creative control. Everything I put in place that bears fruit gives me the fulfillment that no job ever has. As much as being your own boss isn’t as carefree as some people dream it might be, even working late into the evening is fulfilling because I’m doing it for me.
What advice do you have for women struggling to find their purpose/passion?
Research, be curious, subscribe to as many industry specific publications as possible in your social media feeds that will inspire your creativity. Some of my best ideas have been stimulated by the massive amounts of time I spend reading and noting the most advanced technology and latest Crowd Funded ideas. South Africa is quite far behind in certain fields and there’s huge potential for growth and expansion on current ideas already. Don’t fall for the, “Oh somebody else will take that idea.” You can take it and improve on it!
What book is on your bedside table and why?
The Strange Death of Europe – Douglas Murray. I have an obsession with western politics, although depressing I find it fascinating.
At the end of the day, the thing I value/treasure the most is…
One hundred percent FAMILY and loved ones. Money and success mean nothing if you are alone or lead a dysfunctional life. I have 3 sisters, my boyfriend and a mother that I love dearly and close friends – without them, I’d curl into a ball and give up on life! On weekends I can think of nothing better than a happy family braai and all the kids and dogs making a huge racket around the fireplace.
The Urban Beauty Lounge
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